This is a case study I worked on whiles taking the Google Career Certificate in UX Design. For this project I did the research to define the problems, followed by working on the whole design process. I worked on all the aspects of visual design. I conducted real-time background research in order to produce a meaningful design.
La Carne is a steak restaurant looking for an ordering and delivery app to serve its customers. Over the last couple of years, the restaurant has depended on third-party apps like Door dash and Uber eat to serve their customers.
The challenge for this project is to develop a mobile ordering and delivery app for La Carne.
La Carne App allows customers of the La Carne restaurant to order their favorite dishes with the option of delivery and pickup at their own convenience.
I focused on the two groups of my target audiences:
This is a personal project that took me 12 weeks to complete.
5 steps of design thinking process.
After designing the lo-wireframes, I made a prototype to test on a couple of users. I use my research plan that outlines the research goals, enlisted questions, KPIs, methodology, information about participants, and scripts with tasks to complete.
A neat color palette with the right font is crucial to create a user-friendly yet elegant design.
The colors of the design are inspired by the color of meat–red, and the process of making steak. Represented by two shades of black.